Wednesday, August 29, 2007
On this day, August 29th, 2005, Hurricane Katrina devastated much of the U.S. Gulf Coast from Louisiana to the Florida Panhandle, killing more than 1,836 and causing over $115 billion in damage.
Labels: Hurricane Katrina, natural disaster
Tuesday, August 28, 2007
On this day, August 28th, 1963, a civil rights rally took place in Washington, D.C. where Dr. Martin Luther King, Jr. delivered his "I Have a Dream" speech to more than 200,000 people.
I Have A Dream Speech - Martin Luther King jr.
Labels: Civil Rights, Great Speeches, Martin Luther King
Monday, August 27, 2007
On this day, August 27th, 1993, The Rainbow Bridge, connecting Tokyo's Shibaura Wharf and the island of Odaiba, was completed.
The bridge spans 570 meters (1870 ft) and carries three transportation lines: Metropolitan Expressway No. 11 Odaiba Route on the upper deck, and Route 357 (also known as "Rinkou Douro", Portside Avenue) and the Yurikamome New Transit on the lower deck.
The towers supporting the bridge are white in color, designed to harmonize with the skyline of central Tokyo seen from Odaiba. There are lamps placed on the wires supporting the bridge, which are illuminated into three different colors, red, white and green every night, using the solar energy obtained during the day.
Labels: japan, Rainbow Bridge, Tokyo
Sunday, August 26, 2007
On this day, August 26th, 1957, the Ford Motor Company unveiled the Edsel.
The launch came on the heels of an extensive, expensive and exceptionally successful marketing campaign that had everybody talking about this mysterious new automobile. Months earlier ads began running that simply pictured the hood ornament, underscored with "The Edsel is Coming." Another ad depicted a covered car carrier with the same tag line. Meanwhile, the company went to great lengths to keep the car’s features and appearance a secret. Dealers were required to store the vehicles undercover, and could be fined or lose their franchise if they showed the cars before the release date. With all the hype it’s no surprise that consumers were eager to see what the fuss was about.
There is no single reason why the Edsel failed, and failed so spectacularly. Popular culture often faults the car’s styling. Consumer Reports cited poor workmanship. Marketing experts hold the Edsel up as a supreme example of corporate America’s failure to understand the nature of the American consumer. Business analysts cite the weak internal support for the product inside Ford’s executive offices. According to author and Edsel scholar Jan Deutsch, the Edsel was "the wrong car at the wrong time."
Labels: Edsel, Ford